The 2000s: A Decade Defined by Velour Tracksuits and Celebrities
When we think back to the fashion trends of the 2000s, one item that immediately comes to mind is the velour tracksuit. This iconic garment, popularized by the likes of Paris Hilton and Juicy Couture, was a staple of the decade and came to represent the relaxed, glamorous lifestyle that many people aspired to. In this blog, we will take a closer look at the velour tracksuit trend, explore the ways in which it was influenced by celebrities and pop culture, and examine its lasting impact on the fashion industry. Join us as we take a trip down memory lane and explore the unforgettable fashion moments of the 2000s.
Social influences played a significant role in shaping the 2000s, influencing everything from fashion trends to popular culture to political and social movements. With the rise of the internet and social media, the world became more interconnected than ever before, and this had a profound impact on the way people communicated, consumed media, and formed their opinions. (Tortora & Marcketti, 2021)
Pop culture was heavily influenced by the emergence of reality TV, which brought a new level of voyeurism to the entertainment industry and introduced audiences to a wide range of personalities and lifestyles.
The popularity of the velour tracksuit in the 2000s was heavily influenced by social factors such as celebrity culture, fashion trends, and lifestyle choices.
Celebrities such as Paris Hilton, Juicy Couture's first celebrity brand ambassador, routinely wore velour tracksuits in public, contributing to the trend's widespread acceptance. (Hahn, 2019)
The early 2000s saw a renewed interest in 1970s fashion, which heavily influenced the design of velour tracksuits. The soft, plush fabric was reminiscent of the loungewear worn by Hollywood starlets of the 1970s, which helped to give the trend a nostalgic appeal. Additionally, the rise of athleisure wear during this time, which promoted comfortable and versatile clothing, contributed to the popularity of the velour tracksuit as a fashion staple. (Hahn, 2019) Together, these social influences helped to create a trend that defined the early 2000s fashion scene.
Reference List
Hahn, R. (2019, December 18). Paris hilton on how Juicy Couture Tracksuits became her early '00s uniform. Vogue. Retrieved from https://www.vogue.com/article/paris-hilton-juicy-couture-tracksuit-video
Tortora, P. G., & Marcketti, S. B. (2021). Survey of Historic Costume (7th ed.). Fairchild Books. Bloomsbury Publishing Inc.
